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SA President Ramaphosa: Tourism is the New Gold in Africa

South African President Cyril Ramaphosa has said tourism is now emerging as “the new gold” in Africa.

Speaking at the conclusion of the Africa Travel Indaba in Durban, President Ramaphosa hailed the continent for being a tourism hub saying, if nurtured well, the sector would benefit not only individual countries, but also its citizens.

“Tourism is the new gold; it’s the new gold mines that our countries can come across…It is a sector that is thriving and has tremendous potential for further growth, and more particularly for job creation,” said President Ramaphosa.

He said South Africa was determined to take advantage of its tourism potential by overhauling the visa process to encourage more visitors to the country.

The leader also called on other African countries to develop the sector so as to reap the most from it.

During discussions with journalists on Friday, South African Minister of Tourism Derek Hanekom acknowledged that visa restrictions and tedious application processes, especially for Nigeria, had discouraged people from applying for the travel document.

Yet, Nigeria was one of the biggest tourism sources for the country outside southern Africa.

Ramaphosa added that crime should be dealt with across Africa so that the continent is not branded an unsafe destination for travel.

He praised Kenya, Uganda and South Africa efforts to ensuring tourists’ safety through Kenya Tourism Federation Safety and Communication Centre, the Uganda Tourism Police and the National Tourism Safety Monitors programme in South Africa.

Tourism offers an opportunity to showcase a country’s arts, culture and industries.

“We tend to think of tourism as being associated with pleasure motives such as visiting iconic sites and getting involved in recreational activities, but it can also embrace business, education, health or religion as a basis for travelling,” said Ramaphosa.

The Africa Travel Indaba is a tourism marketing expo and networking forum that showcases tourism products in Africa.

It is organised by the South African Tourism and attracts regional and international buyers and sellers.

This year’s edition attracted more than 1,000 exhibitors and buyers, including regional tourism board and government agencies.

 

For information as to how Relocation Africa can help you with your Mobility, Immigration, Research, Remuneration, and Expat Tax needs, email marketing@relocationafrica.com, or call us on +27 21 763 4240.

Sources: [1], [2]. Image sources: Nemanja .O. [1], [2].

International Tourist Arrivals to Africa Grew 7% Above the World Average in 2018: Report

Africa and Middle East Middle East grew above the world average while Asia and the Pacific and Europe grew at 6%; 2018 totaled 1.4 billion international tourist arrivals, consolidating 2017 strong results and proving to be the second strongest year since 2010; for 2019, UNWTO forecasts a 3-4% increase, in line with the historical growth trend.

International tourist arrivals grew 6% in 2018, totaling 1.4 billion according to the latest UNWTO World Tourism Barometer. UNWTO’s long term forecast issued in 2010 indicated the 1.4 billion mark would be reached in 2020, yet the remarkable growth of international arrivals in recent years has brought it two years ahead.

UNWTO estimates that worldwide international tourist arrivals (overnight visitors) increased 6% to 1.4 billion in 2018, clearly above the 3.7% growth registered in the global economy.

In relative terms, the Middle East (+10%), Africa (+7%), Asia and the Pacific and Europe (both at +6%) led growth in 2018. Arrivals to the Americas were below the world average (+3%).

“The growth of tourism in recent years confirms that the sector is today one of the most powerful drivers of economic growth and development. It is our responsibility to manage it in a sustainable manner and translate this expansion into real benefits for all countries, and particularly, to all local communities, creating opportunities for jobs and entrepreneurship and leaving no one behind” said UNWTO Secretary-General Zurab Pololikashvili. “This is why UNWTO is focussing 2019 on education, skills and job creation.”, he added.

UNWTO’s long-term forecast published in 2010 predicted the 1.4 billion mark of international tourist arrivals for 2020. Yet stronger economic growth, more affordable air travel, technological changes, new businesses models and greater visa facilitation around the word have accelerated growth in recent years.

International tourist arrivals in Europe reached 713 million in 2018, a notable 6% increase over an exceptionally strong 2017. Growth was driven by Southern and Mediterranean Europe (+7%), Central and Eastern Europe (+6%) and Western Europe (+6%). Results in Northern Europe were flat due to the weakness of arrivals to the United Kingdom.

Asia and the Pacific (+6%) recorded 343 million international tourist arrivals in 2018. Arrivals in South-East Asia grew 7%, followed by North-East Asia (+6%) and South Asia (+5%). Oceania showed more moderate growth at +3%.

The Americas (+3%) welcomed 217 million international arrivals in 2018, with mixed results across destinations. Growth was led by North America (+4%), and followed by South America (+3%), while Central America and the Caribbean (both -2%) reached very mixed results, the latter reflecting the impact of the September 2017 hurricanes Irma and Maria.

Data from Africa points to a 7% increase in 2018 (North Africa at +10% and Sub-Saharan +6%), reaching an estimated 67 million arrivals. The Middle East (+10%) showed solid results last year consolidating its 2017 recovery, with international tourist arrivals reaching 64 million.

Based on current trends, economic prospects and the UNWTO Confidence Index, UNWTO forecasts international arrivals to grow 3% to 4% next year, more in line with historic growth trends.

As a general backdrop, the stability of fuel prices tends to translate into affordable air travel while air connectivity continues to improve in many destinations, facilitating the diversification of source markets.

Trends also show strong outbound travel from emerging markets, especially India and Russia but also from smaller Asian and Arab source markets.
At the same time, the global economic slowdown, the uncertainty related to the Brexit, as well as geopolitical and trade tensions may prompt a “wait and see” attitude among investors and travellers.

Overall, 2019 is expected to see the consolidation among consumers of emerging trends such as the quest for ‘travel to change and to show’, ‘the pursuit of healthy options’ such as walking, wellness and sports tourism, ‘multigenerational travel’ as a result of demographic changes and more responsible travel.
“Digitalisation, new business models, more affordable travel and societal changes are expected to continue shaping our sector, so both destination and companies need to adapt if they want to remain competitive”, added Pololikashvili.

 

For information as to how Relocation Africa can help you with your Mobility, Immigration, Research, Remuneration, and Expat Tax needs, email marketing@relocationafrica.com, or call us on +27 21 763 4240.

Sources: [1], [2]. Image sources: [1], [2].